Tuesday, January 24, 2012

Profit from the eBook Revolution (Bob Perry)

Profit from the eBook Revolution
Bob Perry
Amazon Digital Services
Nonfiction, Business/Writing
**+ (Bad/Okay)


DESCRIPTION: The debut of ebooks has revolutionized the centuries-old world of publishing, creating opportunities and markets that traditional printhouses have yet to understand, let alone explore. Even if you've never written a word in your life, learn how to capitalize on these lucrative opportunities and write your own success story!
A Kindle-exclusive title.

REVIEW: This low-effort/high-profit sales pitch only needs a little synthesized music and stock footage to become a full-blown infomercial. Perry glosses over the important considerations of why, what, and how to write; indeed, he happily informs the would-be profiteer that it's just as easy - easier, even - to outsource that particular tedious and unrewarding step. The rest of his information, on how to actually publish and market "your" ebook for maximum exposure and profit, was equally vague, and only occasionally enlightening. While I understand and appreciate that marketing's a big part of success in any field, especially the competitive world of writing and publishing, this sort of get-rich-quick "plan," glorifying speed and greed, just rubs my little writer soul the wrong way.
(Okay - this is strange. When I typed this review initially, Amazon listed the author as John Haydn. Now it lists this as the work of Bob Perry. Apologies for any confusion... though, considering the author's views on profiting off other people's work, perhaps it's to be expected.)

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